WebMii
Luckily I get overshadowed by the golfer.
Tuesday, November 30, 2010
Sunday, November 28, 2010
Sunday, November 21, 2010
Home is where the heart is
This week Facebook put a banner at the top of the screen asking users if they wanted to make Facebook their homepage. Tech Crunch, a sort of blog site that compiles tech info wrote an entry about this. Facebook Vies to Become Your Homepage - And Why That's A Big Deal.
The Tech Crunch article looks at it as a way for Facebook to up their site traffic and as a way make their site the first thing users see when the go on the internet a la Google. But what does it mean for marketing? Does having Facebook as a homepage make users more likely to see content that an organization posts? Is Facebook your homepage?
The Tech Crunch article looks at it as a way for Facebook to up their site traffic and as a way make their site the first thing users see when the go on the internet a la Google. But what does it mean for marketing? Does having Facebook as a homepage make users more likely to see content that an organization posts? Is Facebook your homepage?
Sunday, October 31, 2010
Blogosphere
P.S. sorry for posting on Sunday... again.
Sunday, October 24, 2010
Grammy Jazz Ensemble
Last week, I helped a friend of mine record an audition video for the Grammy Jazz Ensemble, its a cool program put on by the Grammy Foundation, Baldwin Pianos, and Gibson Guitars. Those accepted win a trip to the Grammy host city, this year Los Angeles, to perform at Grammy events and record a CD. I think its a cool opportunity for young students to get some recognition and experience in performing.
The audition process is cool, applicants prepare a video of three tunes, the Charlie Parker blues Billie's Bounce and two others of their choice and then upload the video to YouTube and include the link in their application to be reviewed by the foundation. Its interesting that anyone can watch or comment on the videos and applicants can see their competition. It also raises awareness of the Grammy Foundation by having all these videos on a place where anyone could stumble upon them and see the quality of these young musicians.
Here's the video I helped out with
Do you think it raises awareness for the Grammy Foundation to put these all on YouTube? Does the ability to post and read comments have the possibility to skew the results?
The audition process is cool, applicants prepare a video of three tunes, the Charlie Parker blues Billie's Bounce and two others of their choice and then upload the video to YouTube and include the link in their application to be reviewed by the foundation. Its interesting that anyone can watch or comment on the videos and applicants can see their competition. It also raises awareness of the Grammy Foundation by having all these videos on a place where anyone could stumble upon them and see the quality of these young musicians.
Here's the video I helped out with
Do you think it raises awareness for the Grammy Foundation to put these all on YouTube? Does the ability to post and read comments have the possibility to skew the results?
Tuesday, October 12, 2010
Multi-Media Arts Events
Lately I've been listening to a lot of music by two different bands; Wilco and Animal Collective and earlier this year, something cool happened, both bands held multi-media events at contemporary art museums.
Animal Collective collaborated with the film-maker Danny Perez to present "Transverse Temporal Gyrus" on March 4th 2010 in the Guggenheim Museum in New York City. Gyrus was a site specific piece of performance art that the Guggenheim says "transformed the museum’s rotunda into a kinetic, psychedelic environment."
Animal Collective and Perez had previously teamed up on ODDSAC, an experimental film that premiered earlier this year at the Sundance Film Festival. (its such a cool film)
To the left are some photos from the Guggenheim's Flickr and here's a video of the event
Animal Collective at the Guggenheim
This past August, Wilco teamed up with a bunch of bands to put on the Wilco Solid Sound Festival at MASS MoCA. MoCA is a contemporary art museum housed in a renovated 19th century factory in the town of North Adams, Massachusetts.
But it wasn't just another music festival that happened to take place at a museum, the Solid Sound Festival featured interactive art exhibits from Wilco members Glenn Kotche and Nels Cline as well as other artists
The Solid Sound Festival used a dedicated website to market the event as well as Facebook to hold a photo contest and a scavenger hunt at MASS MoCA using bar codes and smart phones. Solid Sound Facebook Page http://solidsoundfestival.com/
Both events seem like they would have been wonderful to attend and it seems that events like this are a great way for a museum to get outside of the traditional museum experience while expanding the audience and picking up buzz by association with such huge followings.
Do you think more museums should host events like this? What are some other ways to cross pollinate in the arts?
Animal Collective collaborated with the film-maker Danny Perez to present "Transverse Temporal Gyrus" on March 4th 2010 in the Guggenheim Museum in New York City. Gyrus was a site specific piece of performance art that the Guggenheim says "transformed the museum’s rotunda into a kinetic, psychedelic environment."
Animal Collective and Perez had previously teamed up on ODDSAC, an experimental film that premiered earlier this year at the Sundance Film Festival. (its such a cool film)
To the left are some photos from the Guggenheim's Flickr and here's a video of the event
Animal Collective at the Guggenheim
This past August, Wilco teamed up with a bunch of bands to put on the Wilco Solid Sound Festival at MASS MoCA. MoCA is a contemporary art museum housed in a renovated 19th century factory in the town of North Adams, Massachusetts.
But it wasn't just another music festival that happened to take place at a museum, the Solid Sound Festival featured interactive art exhibits from Wilco members Glenn Kotche and Nels Cline as well as other artists
The Solid Sound Festival used a dedicated website to market the event as well as Facebook to hold a photo contest and a scavenger hunt at MASS MoCA using bar codes and smart phones. Solid Sound Facebook Page http://solidsoundfestival.com/
Both events seem like they would have been wonderful to attend and it seems that events like this are a great way for a museum to get outside of the traditional museum experience while expanding the audience and picking up buzz by association with such huge followings.
Do you think more museums should host events like this? What are some other ways to cross pollinate in the arts?
 |
| Poster for the Wilco Solid Sound Festival |
Friday, September 24, 2010
The Full Monty
This is Scott Monty.
He's important.
Scott is in charge of social media for The Ford Motor Company and he also writes this http://www.scottmonty.com/ a blog which he says provides "Social Media Insights in the Increasingly Complex World of New Marketing." He's part of a new trend in marketing that uses social media to reach their customers. Monty was behind the Ford Fiesta campaign that gave the European version of the car to 100 "Agents" 18 months before it was released in the US in exchange for the Agents uploading videos to Youtube, posting on Facebook, and Tweeting about their experiences. Here's an analysis of the campaign 7 Secrets to Fords Social Media Marketing Success
Check Scott's blog out, a recent post titled "Who Do You Trust?" examines the factors that makes users to either trust or not trust social media. The basic gist is that people trust people more than companies, which explains some of the success of the Fiesta campaign.
So, how do you decide who or what to listen to when it comes to social media? Are you skeptical of corporations? Do you trust your friends when they make recommendations?
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