Sunday, November 21, 2010

Home is where the heart is

This week Facebook put a banner at the top of the screen asking users if they wanted to make Facebook their homepage. Tech Crunch, a sort of blog site that compiles tech info wrote an entry about this. Facebook Vies to Become Your Homepage - And Why That's A Big Deal.
The Tech Crunch article looks at it as a way for Facebook to up their site traffic and as a way make their site the first thing users see when the go on the internet a la Google. But what does it mean for marketing? Does having Facebook as a homepage make users more likely to see content that an organization posts? Is Facebook your homepage?